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Category Archives: Buyer Personas

Website Design for Lead Generation – Get Your Foot In the Door

Lead generation with your website might be a whole new concept to you, especially if you’re a new business owner. The first step of a good lead-generation website is to get that new visitor to feel comfortable enough to stay and read your first message or click that video play button. That’s your foot in [...]

Also posted in Eye-Tracking, Lead Generation Web Design, Lori Gama, Search, SEO, Social Search, Web Design, Website Usability | Tagged , , , , | Comments closed

Do you know who your personas are?

Knowing who your personas are is critical to your company’s profit and loss. If you don’t know who your personas are you’re probably losing out on a lot of revenue. …

Also posted in Digital Marketing, Website Usability | Leave a comment
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